Bath & Body Works Inc. (BBWI)

Gross profit margin

Jan 31, 2025 Feb 3, 2024 Jan 31, 2024 Jan 31, 2023 Jan 28, 2023
Gross profit US$ in thousands 3,234,000 3,236,000 3,236,000 3,255,000 3,255,000
Revenue US$ in thousands 7,307,000 7,118,000 7,429,000 7,560,000 7,212,000
Gross profit margin 44.26% 45.46% 43.56% 43.06% 45.13%

January 31, 2025 calculation

Gross profit margin = Gross profit ÷ Revenue
= $3,234,000K ÷ $7,307,000K
= 44.26%

Based on the provided data for Bath & Body Works Inc.'s gross profit margin over multiple periods, we observe fluctuations in the company's profitability. The gross profit margin indicates the percentage of revenue that remains after deducting the cost of goods sold.

In January 28, 2023, Bath & Body Works Inc. had a gross profit margin of 45.13%, reflecting a strong level of profitability. However, this metric slightly decreased to 43.06% by January 31, 2023, which could be a result of changes in pricing strategies or increased costs of goods.

There was a slight improvement in the gross profit margin to 43.56% by January 31, 2024, showing a positive trend in profitability. Subsequently, by February 3, 2024, the gross profit margin increased to 45.46%, indicating enhanced efficiency in managing production costs or possibly increased sales prices.

As of January 31, 2025, the gross profit margin stood at 44.26%, showcasing a relatively stable level of profitability compared to the previous periods. Overall, the fluctuations in Bath & Body Works Inc.'s gross profit margin suggest varying levels of effectiveness in cost control and pricing strategies over the analyzed periods.


Peer comparison

Jan 31, 2025

Company name
Symbol
Gross profit margin
Bath & Body Works Inc.
BBWI
44.26%
Victoria's Secret & Co
VSCO
36.66%