Deluxe Corporation (DLX)
Net profit margin
| Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | ||
|---|---|---|---|---|---|---|
| Net income | US$ in thousands | 26,120 | 65,395 | 62,633 | 5,244 | -223,779 |
| Revenue | US$ in thousands | 2,192,260 | 2,238,010 | 2,022,200 | 1,790,780 | 2,008,720 |
| Net profit margin | 1.19% | 2.92% | 3.10% | 0.29% | -11.14% |
December 31, 2023 calculation
Net profit margin = Net income ÷ Revenue
= $26,120K ÷ $2,192,260K
= 1.19%
The net profit margin of Deluxe Corp. has fluctuated over the past five years. In 2023, the net profit margin was 1.19%, showing a decrease from the previous year's margin of 2.92%. However, this is still an improvement from 2019 when the company reported a negative net profit margin of -9.96%. The highest net profit margin within the period was in 2021 at 3.09%, indicating a strong performance in generating profits relative to revenue in that year. Overall, it is important for Deluxe Corp. to focus on maintaining and improving its net profit margin to ensure sustainable profitability in the future.