Marriott International Inc (MAR)

Gross profit margin

		Dec 31, 2024	Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020
Gross profit	US$ in thousands	22,710,000	21,908,000	19,247,000	12,564,000	9,026,000
Revenue	US$ in thousands	25,100,000	23,713,000	20,773,000	13,857,000	10,571,000
Gross profit margin		90.48%	92.39%	92.65%	90.67%	85.38%

December 31, 2024 calculation

Gross profit margin = Gross profit ÷ Revenue
= $22,710,000K ÷ $25,100,000K
= 90.48%

Based on the provided data, Marriott International Inc has displayed a consistent trend of increasing gross profit margins in recent years. The gross profit margin increased from 85.38% as of December 31, 2020, to 90.67% as of December 31, 2021, indicating an improvement in the company's ability to generate profits from its core operations.

Further, Marriott's gross profit margin continued to strengthen, reaching 92.65% as of December 31, 2022, and 92.39% as of December 31, 2023. These figures suggest that the company has been effectively managing its costs and maximizing the profitability of its revenue streams.

However, it is noteworthy that there was a slight dip in the gross profit margin to 90.48% as of December 31, 2024. This decrease may be attributed to various factors such as changes in input costs, competitive pressures, or shifts in consumer preferences.

Overall, the upward trend in Marriott International Inc's gross profit margin over the years reflects the company's efficient cost control measures and solid revenue generation capabilities.