Appfolio Inc (APPF)
Profitability ratios
Return on sales
| Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | |
|---|---|---|---|---|---|
| Gross profit margin | 37.01% | 23.36% | 10.64% | 22.55% | 53.65% |
| Operating profit margin | 17.08% | 0.15% | -15.16% | -3.30% | 1.97% |
| Pretax margin | 18.93% | 1.27% | -13.98% | 0.48% | 39.69% |
| Net profit margin | 25.69% | 0.43% | -14.27% | 0.29% | 31.94% |
Appfolio Inc's profitability ratios have shown varying trends over the past five years. The Gross Profit Margin, which indicates the percentage of revenue retained after deducting the cost of goods sold, has fluctuated significantly from 53.65% in 2020 to 10.64% in 2022 before rebounding to 37.01% in 2024.
The Operating Profit Margin, representing the efficiency of the company's core operations, experienced negative figures in 2021 and 2022 at -3.30% and -15.16% respectively but saw notable improvement to 17.08% in 2024.
The Pretax Margin, showing the percentage of profit earned before taxes, also exhibited volatility, with a significant decline from 39.69% in 2020 to -13.98% in 2022, followed by a recovery to 18.93% in 2024.
Lastly, the Net Profit Margin, reflecting the percentage of revenue retained as net income, had a drastic drop from 31.94% in 2020 to -14.27% in 2022 before recovering to 25.69% in 2024.
Overall, Appfolio Inc's profitability has shown resilience with improvements in recent years, especially in 2024, indicating increased efficiency and profitability in its operations.
Return on investment
| Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | |
|---|---|---|---|---|---|
| Operating return on assets (Operating ROA) | 21.64% | 0.24% | -18.98% | -2.91% | 2.51% |
| Return on assets (ROA) | 32.56% | 0.66% | -17.87% | 0.25% | 40.67% |
| Return on total capital | 26.12% | 0.32% | -27.25% | -3.99% | 3.42% |
| Return on equity (ROE) | 39.30% | 0.91% | -25.65% | 0.35% | 55.40% |
Appfolio Inc's profitability ratios indicate fluctuating performance over the years. The Operating Return on Assets (Operating ROA) shows a positive trend from 2020 to 2024, with significant improvement in 2024 at 21.64%. However, the Return on Assets (ROA) fluctuates with negative values in 2021 and 2022, but improves notably in 2020 and 2024, reaching 40.67% and 32.56% respectively.
The Return on Total Capital reflects a similar pattern with negative values in 2021 and 2022, but a rebound in 2024 to 26.12%. The Return on Equity (ROE) also highlights a volatile performance, with a sharp decline in 2022 but a recovery in 2024 to 39.30%. Overall, Appfolio Inc's profitability ratios show varying levels of profitability and operational efficiency over the years, indicating the need for further analysis to understand the underlying factors contributing to these fluctuations.