Booking Holdings Inc (BKNG)

Return on assets (ROA)

		Dec 31, 2023	Sep 30, 2023	Jun 30, 2023	Mar 31, 2023	Dec 31, 2022	Sep 30, 2022	Jun 30, 2022	Mar 31, 2022	Dec 31, 2021	Sep 30, 2021	Jun 30, 2021	Mar 31, 2021	Dec 31, 2020	Sep 30, 2020	Jun 30, 2020	Mar 31, 2020	Dec 31, 2019	Sep 30, 2019	Jun 30, 2019	Mar 31, 2019
Net income (ttm)	US$ in thousands	2,591,000	5,302,000	4,457,000	4,024,000	3,058,000	2,441,000	1,544,000	520,000	1,165,000	382,000	414,000	703,000	59,000	3,563,000	4,712,000	5,569,000	7,033,000	6,907,000	6,724,580	6,722,952
Total assets	US$ in thousands	24,342,000	25,635,000	26,558,000	25,206,000	25,361,000	22,063,000	24,493,000	22,384,000	23,641,000	23,341,000	23,881,000	23,655,000	21,874,000	22,145,000	20,912,000	17,862,000	21,402,000	21,446,000	21,494,000	22,366,000
ROA		10.64%	20.68%	16.78%	15.96%	12.06%	11.06%	6.30%	2.32%	4.93%	1.64%	1.73%	2.97%	0.27%	16.09%	22.53%	31.18%	32.86%	32.21%	31.29%	30.06%

December 31, 2023 calculation

ROA = Net income (ttm) ÷ Total assets
= $2,591,000K ÷ $24,342,000K
= 10.64%

Booking Holdings Inc's return on assets (ROA) has shown a positive trend over the past eight quarters, indicating efficient utilization of assets to generate profits. The ROA increased steadily from Q1 2022 (2.32%) to Q3 2022 (11.06%), with a significant jump in Q4 2022 (12.06%). Subsequent quarters continued to demonstrate growth, reaching a peak of 20.68% in Q3 2023. This upward trajectory suggests improved asset efficiency and profitability. Overall, the company's ROA performance reflects a strong ability to generate earnings relative to its asset base, which is a positive indicator of financial health and operational effectiveness.