Celsius Holdings Inc (CELH)

Profitability ratios

Return on sales

Dec 31, 2024 Sep 30, 2024 Jun 30, 2024 Mar 31, 2024 Dec 31, 2023 Sep 30, 2023 Jun 30, 2023 Mar 31, 2023 Dec 31, 2022 Sep 30, 2022 Jun 30, 2022 Mar 31, 2022 Dec 31, 2021 Sep 30, 2021 Jun 30, 2021 Mar 31, 2021 Dec 31, 2020 Sep 30, 2020 Jun 30, 2020 Mar 31, 2020
Gross profit margin 49.94% 49.59% 50.45% 49.62% 48.04% 47.53% 45.22% 42.40% 41.44% 40.27% 39.57% 40.61% 40.78% 42.31% 44.66% 44.93% 46.64% 45.01% 43.53% 43.43%
Operating profit margin 11.43% 17.01% 22.42% 21.55% 20.21% 15.21% -7.42% -15.77% -24.14% -21.07% 3.54% 1.31% -1.30% -2.35% 3.69% 5.08% 6.05% 4.54% 2.33% 0.02%
Pretax margin 14.32% 19.92% 24.81% 23.66% 22.14% 17.04% -5.82% -14.48% -23.36% -20.63% 3.41% 1.35% -1.29% -2.87% 4.21% 5.69% 6.61% 4.77% 1.84% -1.28%
Net profit margin 10.65% 15.62% 19.58% 18.63% 17.21% 13.54% -11.59% -19.58% -28.65% -26.58% 3.78% 2.52% 1.25% -2.58% 4.15% 5.61% 6.52% 4.77% 1.84% -1.28%

Celsius Holdings Inc has shown variations in its profitability ratios over the periods analyzed. The gross profit margin has generally trended upwards from 43.43% in March 2020 to 49.94% in December 2024, indicating the company's ability to generate profits from its core operations.

Operating profit margin, on the other hand, exhibited fluctuating patterns, with significant volatility seen especially in the fiscal year 2021 and 2022. However, there was a positive trend in the latter periods, increasing from -24.14% in December 2022 to 11.43% in December 2024, reflecting improved operational efficiency.

Similarly, the pretax margin and net profit margin also experienced fluctuations during the analyzed periods. These ratios showed a general improvement in profitability from negative levels in 2022 to positive margins in 2023 and 2024, with the net profit margin ranging from -28.65% in December 2022 to 10.65% in December 2024, indicating the company's ability to effectively manage its expenses and generate net income.

Overall, while there have been fluctuations in profitability ratios, there is a positive trend in the margins towards the end of the period under analysis, suggesting potential improvements in the company's overall profitability and financial performance.


Return on investment

Dec 31, 2024 Sep 30, 2024 Jun 30, 2024 Mar 31, 2024 Dec 31, 2023 Sep 30, 2023 Jun 30, 2023 Mar 31, 2023 Dec 31, 2022 Sep 30, 2022 Jun 30, 2022 Mar 31, 2022 Dec 31, 2021 Sep 30, 2021 Jun 30, 2021 Mar 31, 2021 Dec 31, 2020 Sep 30, 2020 Jun 30, 2020 Mar 31, 2020
Operating return on assets (Operating ROA) 8.81% 13.68% 19.44% 18.51% 17.34% 11.30% -5.05% -9.52% -12.91% -9.20% 4.93% 1.52% -1.30% -1.96% 2.87% 5.23% 6.03% 4.22% 2.42% 0.02%
Return on assets (ROA) 8.21% 12.56% 16.97% 16.00% 14.76% 10.06% -7.89% -11.82% -15.32% -11.61% 5.26% 2.92% 1.25% -2.15% 3.22% 5.78% 6.49% 4.44% 1.91% -1.20%
Return on total capital 38.94% 55.04% 80.35% 90.08% 100.88% 81.87% -53.88% -152.36% -394.97% -206.46% 6.11% 1.52% -2.75% -3.88% 3.78% 6.91% 7.58% 5.45% 3.49% 0.03%
Return on equity (ROE) 36.27% 50.53% 70.15% 77.88% 85.90% 72.87% -84.22% -188.48% -467.14% -259.24% 7.67% 4.39% 1.81% -3.21% 4.17% 7.86% 8.17% 5.73% 2.76% -1.74%

Celsius Holdings Inc's profitability ratios exhibit significant fluctuations over the period under consideration. The Operating Return on Assets (Operating ROA) saw an improving trend from March 31, 2020, to December 31, 2024, with the ratio varying between -12.91% and 19.44%. This indicates the company's ability to generate profits from its operational activities relative to its total assets.

Similarly, the Return on Assets (ROA) also displayed a volatile pattern, ranging from -15.32% to 16.97% during the same period. ROA measures the company's efficiency in generating profits from its total assets, and the varying values suggest fluctuations in profitability relative to its asset base.

The Return on Total Capital witnessed a significant turnaround, ranging from -394.97% to 100.88%, indicating fluctuations in the company's ability to generate returns for both debt and equity holders. The negative values in 2022 are particularly concerning and may indicate challenges in utilizing capital effectively.

Furthermore, the Return on Equity (ROE) showed a similar volatile trend, fluctuating between -467.14% and 85.90%. ROE reflects how much profit the company generates with the money shareholders have invested, and the wide range of values indicates varying levels of shareholder value creation over the period.

Overall, while there are fluctuations in profitability ratios, the company's performance seems to have improved in recent periods. Analyzing these ratios can provide insight into Celsius Holdings Inc's operational efficiency, asset utilization, and ability to generate returns for its shareholders.