Intuit Inc (INTU)
Profitability ratios
Return on sales
| Jul 31, 2025 | Apr 30, 2025 | Jan 31, 2025 | Oct 31, 2024 | Jul 31, 2024 | Apr 30, 2024 | Jan 31, 2024 | Oct 31, 2023 | Jul 31, 2023 | Apr 30, 2023 | Jan 31, 2023 | Oct 31, 2022 | Jul 31, 2022 | Apr 30, 2022 | Jan 31, 2022 | Oct 31, 2021 | Jul 31, 2021 | Apr 30, 2021 | Jan 31, 2021 | Oct 31, 2020 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Gross profit margin | 80.18% | 79.76% | 78.27% | 78.01% | 77.99% | 77.77% | 78.08% | 78.12% | 78.12% | 78.46% | 79.00% | 79.99% | 81.09% | 82.36% | 82.11% | 82.13% | 82.53% | 82.67% | 82.23% | 82.85% |
| Operating profit margin | 26.14% | 24.38% | 22.24% | 21.66% | 22.29% | 24.02% | 23.00% | 22.86% | 21.86% | 21.67% | 19.48% | 18.41% | 20.20% | 23.68% | 22.49% | 24.10% | 25.95% | 29.04% | 26.95% | 30.30% |
| Pretax margin | 25.67% | 23.80% | 21.65% | 21.09% | 21.80% | 23.30% | 22.17% | 21.84% | 20.80% | 20.58% | 18.52% | 17.54% | 19.97% | 23.65% | 22.71% | 25.05% | 26.53% | 29.69% | 27.55% | 30.45% |
| Net profit margin | 20.55% | 19.07% | 17.69% | 17.59% | 18.19% | 19.43% | 18.35% | 17.53% | 16.59% | 15.91% | 14.22% | 14.10% | 16.23% | 19.44% | 19.03% | 20.28% | 21.41% | 23.93% | 22.64% | 25.10% |
Intuit Inc.'s profitability ratios over the period from October 2020 through July 2025 demonstrate several notable trends:
Gross Profit Margin:
The gross profit margin exhibits a gradual declining trend from a high of approximately 82.85% in October 2020 to around 78.12% in October 2023. Despite some fluctuations, the margin remains relatively stable in recent periods, ending at approximately 78.01% in October 2024 and slightly increasing to 78.27% in January 2025 before reaching 79.76% in April 2025. This decline suggests a modest compression in gross profitability, potentially attributable to increased cost of goods sold or changes in revenue mix, but the margins remain relatively high, indicating efficient core operations.
Operating Profit Margin:
Operating profit margin shows a declining pattern in the initial periods, dropping from 30.30% in October 2020 to a low of approximately 18.41% in October 2022. However, starting from late 2022 onward, the margin exhibits a recovery trend, gradually climbing back to around 26.14% by July 2025. The initial decline points to increased operating expenses or margin pressures, but the subsequent increase implies improved operational efficiency or favorable changes in operating costs.
Pre-tax Margin:
Similarly, the pre-tax margin follows the same downward trend from approximately 30.45% in October 2020 to a low of around 17.54% in October 2022. Post-2022, this ratio recovers progressively, reaching about 25.67% in July 2025. The pattern indicates that while profitability before taxes was compressed during 2021–2022, recent periods suggest an improvement in pre-tax profitability.
Net Profit Margin:
The net profit margin declined from roughly 25.10% in October 2020 to approximately 14.10% in October 2022. Subsequently, there has been a recovery trend, with the margin increasing to about 20.55% by July 2025. This indicates that net profitability, after accounting for all expenses and taxes, experienced compression amid the period of declining gross and operating margins but has notably improved in recent periods.
Overall:
The data suggest that Intuit experienced pressures on its profit margins during 2021 and early 2022, likely due to increased costs or competitive factors affecting margins at various levels. However, from late 2022 onward, profitability ratios have shown signs of recovery, with both operating and net profit margins trending upward, reflecting enhanced efficiency, cost management, or revenue growth initiatives. The high gross profit margins throughout imply a strong core business model, though the compression over time indicates some margin challenges that the company appears to have been addressing in later periods.
Return on investment
| Jul 31, 2025 | Apr 30, 2025 | Jan 31, 2025 | Oct 31, 2024 | Jul 31, 2024 | Apr 30, 2024 | Jan 31, 2024 | Oct 31, 2023 | Jul 31, 2023 | Apr 30, 2023 | Jan 31, 2023 | Oct 31, 2022 | Jul 31, 2022 | Apr 30, 2022 | Jan 31, 2022 | Oct 31, 2021 | Jul 31, 2021 | Apr 30, 2021 | Jan 31, 2021 | Oct 31, 2020 | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Operating return on assets (Operating ROA) | 13.32% | 12.11% | 12.05% | 10.83% | 11.30% | 12.03% | 11.69% | 11.84% | 11.31% | 10.54% | 9.80% | 9.05% | 9.27% | 10.69% | 9.76% | 16.72% | 16.11% | 16.38% | 14.25% | 24.47% |
| Return on assets (ROA) | 10.47% | 9.48% | 9.59% | 8.79% | 9.22% | 9.73% | 9.33% | 9.07% | 8.58% | 7.74% | 7.15% | 6.93% | 7.45% | 8.77% | 8.26% | 14.07% | 13.29% | 13.50% | 11.97% | 20.26% |
| Return on total capital | 25.78% | 22.74% | 21.89% | 20.45% | 20.42% | 20.90% | 21.39% | 20.59% | 18.82% | 17.66% | 17.05% | 15.30% | 15.95% | 18.28% | 16.89% | 26.84% | 26.19% | 26.85% | 24.30% | 45.97% |
| Return on equity (ROE) | 19.63% | 17.23% | 16.92% | 16.10% | 16.07% | 16.38% | 16.38% | 15.21% | 13.81% | 12.73% | 12.28% | 11.69% | 12.57% | 14.75% | 13.93% | 21.49% | 20.89% | 21.37% | 19.70% | 37.50% |
The profitability ratios of Intuit Inc. over the specified periods reflect a generally positive trajectory with some fluctuations.
Operating Return on Assets (Operating ROA): The data indicates a significant decline from 24.47% on October 31, 2020, to a low point of approximately 9.05% on October 31, 2022. However, thereafter, it exhibits a steady recovery, reaching 13.32% by July 31, 2025. This trend suggests the company's operational efficiency, as measured by operating profits relative to assets, experienced a period of compression followed by a gradual improvement, possibly attributable to strategic adjustments or operational leverage gains.
Return on Assets (ROA): Similar to Operating ROA, ROA declined from 20.26% in October 2020 to around 6.93% in October 2022. Post-2022, there is an incremental upward movement, culminating in approximately 10.47% by July 2025. The pattern indicates that while the company's overall profitability relative to its assets was compressed during the middle period, recent data points suggest a mending or growth phase.
Return on Total Capital: The ratio experienced a notable decrease from 45.97% in October 2020 to approximately 15.30% in October 2022, reflecting declining efficiency in generating returns from the total capital invested. Subsequently, the ratio demonstrates consistent improvement, reaching 25.78% in July 2025, indicating enhanced capital utilization and profitability.
Return on Equity (ROE): The ROE experienced a substantial drop from 37.50% at October 2020 to below 12% by October 2022, suggesting a period of diminished profitability for shareholders. Since then, the ROE has steadily increased, reaching approximately 19.63% in July 2025. This upward trend points to improved net profitability attributable to equityholders, possibly due to better profit margins, enhanced operational efficiency, or increased leverage.
Overall, the financial ratios reflect a period of challenging profitability between late 2020 and late 2022, followed by a phase of gradual recovery extending into 2025. The trends suggest the company has been successfully improving its earnings generation capacity, moving towards higher profitability margins and more efficient use of assets and capital.