Southern Company (SO)

Net profit margin

Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020 Dec 31, 2019
Net income US$ in thousands 3,976,000 3,535,000 2,408,000 3,134,000 4,739,000
Revenue US$ in thousands 25,253,000 29,279,000 23,113,000 20,375,000 21,419,000
Net profit margin 15.74% 12.07% 10.42% 15.38% 22.13%

December 31, 2023 calculation

Net profit margin = Net income ÷ Revenue
= $3,976,000K ÷ $25,253,000K
= 15.74%

The net profit margin of Southern Company has shown some fluctuations over the past five years. In 2019, the company had a relatively high net profit margin of 22.13%, indicating that for every dollar of revenue generated, the company retained $0.22 as profit. Subsequently, there was a decline in the net profit margin in 2020 to 15.31%, followed by a further decrease in 2021 to 10.35%.

However, there was a significant improvement in 2022, with the net profit margin increasing to 12.04%. This improvement continued in 2023, with the net profit margin reaching 15.74%, which is the highest among the years analyzed.

Overall, the recent increase in the net profit margin suggests an improvement in the company's profitability, with a higher proportion of revenue being retained as profit. This trend indicates potentially effective cost management or revenue growth strategies implemented by Southern Company in recent years.