Zebra Technologies Corporation (ZBRA)
Gross profit margin
| Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | ||
|---|---|---|---|---|---|---|
| Gross profit | US$ in thousands | 2,123,000 | 2,624,000 | 2,628,000 | 2,003,000 | 2,100,000 |
| Revenue | US$ in thousands | 4,582,000 | 5,778,000 | 5,619,000 | 4,359,000 | 4,392,000 |
| Gross profit margin | 46.33% | 45.41% | 46.77% | 45.95% | 47.81% |
December 31, 2023 calculation
Gross profit margin = Gross profit ÷ Revenue
= $2,123,000K ÷ $4,582,000K
= 46.33%
The trend in Zebra Technologies Corp.'s gross profit margin over the past five years shows some fluctuations. In 2023, the gross profit margin increased to 46.31% from 45.39% in 2022, indicating an improvement in the company's ability to generate profit from the sale of goods. This rise may reflect Zebra's effective cost management or pricing strategies. Comparing to the historical data, the 2023 gross profit margin is slightly lower than the levels seen in 2021 and 2019, which were 46.70% and 46.82%, respectively.
Overall, Zebra Technologies Corp.'s gross profit margin has demonstrated relative stability around the mid-40% range over the past five years, which suggests the company has been able to maintain a healthy level of profitability in its core operations. Further analysis and comparison with industry benchmarks would provide more insights into the company's competitive position and operational efficiency.
Peer comparison
Dec 31, 2023