Zebra Technologies Corporation (ZBRA)
Net profit margin
| Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | ||
|---|---|---|---|---|---|---|
| Net income | US$ in thousands | 296,000 | 463,000 | 837,000 | 504,000 | 544,000 |
| Revenue | US$ in thousands | 4,582,000 | 5,778,000 | 5,619,000 | 4,359,000 | 4,392,000 |
| Net profit margin | 6.46% | 8.01% | 14.90% | 11.56% | 12.39% |
December 31, 2023 calculation
Net profit margin = Net income ÷ Revenue
= $296,000K ÷ $4,582,000K
= 6.46%
Over the past five years, Zebra Technologies Corp.'s net profit margin has exhibited fluctuations. The net profit margin measures the percentage of revenue that translates into profit after accounting for all expenses. In 2023, the net profit margin stood at 6.46%, representing a decrease from the previous year. This decline suggests that the company's profitability has weakened compared to 2022 when the net profit margin was 8.01%.
Furthermore, the net profit margin in 2023 is notably lower compared to the levels seen in 2021 (14.87%) and 2019 (12.13%). This downward trend indicates that Zebra Technologies Corp. may be facing challenges in effectively managing its costs and expenses relative to its revenue generation. It is essential for the company to closely monitor its operational efficiency and cost controls to improve its profitability moving forward.
Peer comparison
Dec 31, 2023