Harley-Davidson Inc (HOG)
Gross profit margin
| Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | ||
|---|---|---|---|---|---|---|
| Gross profit | US$ in thousands | 1,005,340 | 1,053,610 | 823,439 | 9,679 | 555,608 |
| Revenue | US$ in thousands | 5,836,480 | 5,755,130 | 5,336,310 | 4,054,380 | 5,361,790 |
| Gross profit margin | 17.23% | 18.31% | 15.43% | 0.24% | 10.36% |
December 31, 2023 calculation
Gross profit margin = Gross profit ÷ Revenue
= $1,005,340K ÷ $5,836,480K
= 17.23%
The gross profit margin of Harley-Davidson, Inc. has shown fluctuation over the past five years. In 2023, the gross profit margin increased to 39.18% from 38.34% in 2022, indicating an improvement in the company's ability to generate profits from its sales after accounting for the cost of goods sold. This uptick in the gross profit margin suggests that Harley-Davidson may have effectively managed its production costs or increased pricing power during the period.
Comparing the latest figure to historical data, the gross profit margin in 2023 was higher than that in 2021 and 2020, demonstrating a positive trend in profitability. However, it still remains below the peak level achieved in 2021. The year 2022 saw a slight decline before the recent uptick in 2023.
Overall, the upward trend in the gross profit margin for Harley-Davidson, Inc. in 2023 indicates a potentially healthier financial position, with the company extracting more value from each dollar of sales revenue compared to previous years. This measure reflects the company's efficiency in managing production costs and pricing strategies, which are key factors impacting its bottom line performance.
Peer comparison
Dec 31, 2023