Netflix Inc (NFLX)
Profitability ratios
Return on sales
| Dec 31, 2025 | Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | |
|---|---|---|---|---|---|
| Gross profit margin | 48.49% | 46.06% | 41.54% | 39.37% | 41.64% |
| Operating profit margin | 29.49% | 26.71% | 20.62% | 17.82% | 20.86% |
| Pretax margin | 28.16% | 25.55% | 18.40% | 16.65% | 19.67% |
| Net profit margin | 24.30% | 22.34% | 16.04% | 14.21% | 17.23% |
Return on investment
| Dec 31, 2025 | Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | |
|---|---|---|---|---|---|
| Operating return on assets (Operating ROA) | 23.97% | 19.42% | 14.27% | 11.59% | 13.89% |
| Return on assets (ROA) | 19.75% | 16.24% | 11.10% | 9.24% | 11.48% |
| Return on total capital | 50.55% | 37.37% | 33.78% | 28.73% | 41.68% |
| Return on equity (ROE) | 41.26% | 35.21% | 26.27% | 21.62% | 32.28% |