Netflix Inc (NFLX)
Net profit margin
| Dec 31, 2024 | Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | ||
|---|---|---|---|---|---|---|
| Net income | US$ in thousands | 8,711,630 | 5,407,990 | 4,491,920 | 5,116,230 | 2,761,400 |
| Revenue | US$ in thousands | 39,001,000 | 33,723,300 | 31,615,600 | 29,697,800 | 24,996,100 |
| Net profit margin | 22.34% | 16.04% | 14.21% | 17.23% | 11.05% |
December 31, 2024 calculation
Net profit margin = Net income ÷ Revenue
= $8,711,630K ÷ $39,001,000K
= 22.34%
The net profit margin of Netflix Inc has shown a positive trend over the years, indicating an improvement in the company's profitability. From 11.05% in December 2020, the net profit margin increased to 22.34% by December 2024. This indicates that for every dollar of revenue generated, Netflix Inc is able to retain a higher proportion as net profit. The consistent increase in net profit margin demonstrates the company's effectiveness in managing costs and generating profits, reflecting positively on its overall financial performance.