Crocs Inc (CROX)

Total asset turnover

Dec 31, 2024 Dec 31, 2023 Dec 31, 2022 Dec 31, 2021 Dec 31, 2020
Revenue US$ in thousands 4,094,330 3,799,360 3,421,060 2,291,690 1,375,710
Total assets US$ in thousands 4,812,150 4,643,830 4,501,800 1,545,070 1,118,720
Total asset turnover 0.85 0.82 0.76 1.48 1.23

December 31, 2024 calculation

Total asset turnover = Revenue ÷ Total assets
= $4,094,330K ÷ $4,812,150K
= 0.85

Crocs Inc's total asset turnover ratio has fluctuated over the past five years. The ratio increased from 1.23 in 2020 to 1.48 in 2021, indicating that the company generated $1.48 in revenue for every dollar of assets. However, in 2022, the total asset turnover decreased significantly to 0.76, suggesting that the company became less efficient in utilizing its assets to generate sales. The ratio improved slightly in 2023 and 2024 to 0.82 and 0.85, respectively, but still remained below the levels observed in 2021. Overall, Crocs Inc may need to focus on enhancing its asset management practices to improve its efficiency in generating revenue relative to its total assets.


Peer comparison

Dec 31, 2024

Company name
Symbol
Total asset turnover
Crocs Inc
CROX
0.85
Deckers Outdoor Corporation
DECK
1.37
Nike Inc
NKE
1.35