Nu Skin Enterprises Inc (NUS)
Net profit margin
| Dec 31, 2023 | Dec 31, 2022 | Dec 31, 2021 | Dec 31, 2020 | Dec 31, 2019 | ||
|---|---|---|---|---|---|---|
| Net income | US$ in thousands | 8,595 | 104,778 | 147,266 | 191,355 | 173,553 |
| Revenue | US$ in thousands | 1,941,710 | 2,203,880 | 2,670,250 | 2,570,960 | 2,403,130 |
| Net profit margin | 0.44% | 4.75% | 5.52% | 7.44% | 7.22% |
December 31, 2023 calculation
Net profit margin = Net income ÷ Revenue
= $8,595K ÷ $1,941,710K
= 0.44%
Net profit margin is a key financial ratio that indicates the percentage of revenue that translates into net income after all expenses are deducted. Based on the data provided for Nu Skin Enterprises, Inc., the net profit margin has shown a declining trend over the past five years.
The net profit margin was 0.44% in 2023, which is significantly lower compared to the previous years. In 2022, the net profit margin was 4.71%, showing a notable decrease from 2021 when it was 5.46%. Furthermore, there was a decline from 2020 when the net profit margin stood at 7.41%, and also a decrease from 2019 when it was 7.17%.
The decreasing trend in the net profit margin over the years could indicate challenges in controlling costs, increasing expenses, or a decrease in profitability relative to revenue. It is important for Nu Skin Enterprises, Inc. to analyze the factors influencing this trend and implement strategies to improve profitability and efficiency in order to enhance overall financial performance.
Peer comparison
Dec 31, 2023