Nu Skin Enterprises Inc (NUS)

Pretax margin

		Dec 31, 2023	Dec 31, 2022	Dec 31, 2021	Dec 31, 2020	Dec 31, 2019
Earnings before tax but after interest (EBT)	US$ in thousands	26,578	88,970	232,459	256,232	255,172
Revenue	US$ in thousands	1,941,710	2,203,880	2,670,250	2,570,960	2,403,130
Pretax margin		1.37%	4.04%	8.71%	9.97%	10.62%

December 31, 2023 calculation

Pretax margin = EBT ÷ Revenue
= $26,578K ÷ $1,941,710K
= 1.37%

The pretax margin of Nu Skin Enterprises, Inc. has shown a declining trend over the past five years, decreasing from 10.54% in 2019 to 1.35% in 2023. This indicates a decreasing ability of the company to generate profits before accounting for taxes in relation to its total revenue. Factors such as increasing operating expenses, declining revenue growth, or changes in pricing strategies could be contributing to this downward trend. It would be prudent for stakeholders to further investigate the reasons behind this decline and implement strategies to improve profitability.

Peer comparison

Dec 31, 2023

Company name

Symbol

Pretax margin

Nu Skin Enterprises Inc

NUS

1.37%